All in Trends
What do you do when your social media audience as effectively changed the consumerization of your previous business model?
So I started my day by reading an article regarding generation Y and its single-handed responsibility for the destruction of the music industry. Now I do not intend to give you a summation of the article as I will not steal its thunder. You should read it.
Something we don’t talk about much in interactive marketing is what's broken or perhaps on its deathbed.
Regular readers know I have a severe case of #FOMO about my industry and its insanely ascending evolution. As if that isn’t enough to keep my mind in overdrive, I am the same way about technology, trends, tactics and strategies that might have outlived their usefulness - or are ready for an overhaul.