Posts tagged #application

Instagram - Popularity In An Instant!

I'm not sure what I find more amusing, that Flickr, Snapfish or Picasa didn't figure this out faster, or that this is such a simple and in genius way to share photos it can't help but become popular. It's always been said there are no new ideas only ideas that are made better, so has Instagram accomplished with this fun, free, social iphone application.

It's dreadfully simple. Download it, profile yourself (and it has a admirably longer listing of social networks beyond twitter and facebook, yes there are others) and start shooting. Additionally the application gives you a wonder myriad of presets filters you can instantly make your photo look like something crappy from the 70's that would have made your father bitch out the guy at the Fotomat. Yes, I said Fotomat. I still find it amusing with all the cool tools we have to make your consumer photography look like a million bucks that we're all still infatuated with the look and feel or a bygone ear.

Instagram makes it simple as you import and add friends to your social photobook and it expands with the shots from your posse. You can "Like" and comment on pics too. It's no wonder that it's flying off the charts as far as recent downloads. You can also:

  • Post as many photos as you want for free
  • Assign location information to your photo like a "checkin" (Including Foursquare)
  • View the most popular instagram photos from around the world

Give it a try, if you like it please find me and let's start shooting!

Posted on October 15, 2010 and filed under Applications, Photography, Social Media, Trends.

Augmented Reality – The Future Of The Looking Glass

"Augmented reality (AR) is a term for a live direct or indirect view of a physical real-world environment whose elements are merged with (or augmented by) virtual computer-generated imagery - creating a mixed reality.

The main hardware components for augmented reality are: display, tracking, input devices, and computer. Combination of powerful CPU, camera, accelerometers, GPS and solid state compass are often present in modern smartphones, which make them prospective platforms for augmented reality." ~ says Wikipedia


While many of you have heard of Augmented Reality some of you might not think you've experienced it. Chances are if you've watched American Football in the past five years you have. That yellow 'first down' line is by definition a form of augmented reality. Much of the AR technology that's been brought to the forefront of our daily lives is not perceived as such. But that's soon to change.

The applications of this upcoming technology are seamingly endless in a myriad of applications:

  • Product design & prototyping
  • Cell phone applications
  • Television & display applications
  • Advertising messaging
  • Educational delivery
  • Navigational & way-finding
  • Architectural & spacial simulations
  • Gaming & virtual communications
  • (like it or not) Military applications & simulations

What's interesting about this space is that many technologies are coming online simultaneously that support that make it easier for people involved in AR to piggyback off of their platforms. Smartphone for instance, having GPS technology, larger screens, faster processors and built in camera are simply the perfect storm for AR to develop upon. Most of the AR application use the phone GPS ability and give you location information as you look through the camera. But you can start to see where you could take this on just about any level, even in a limited (cruise ship, conference center, casino) or local (museum, golf course, state park) level it could be very robust as an information tool.

Here are some awesome examples of how AR an the iPhone are being used:

Based on a centuries-old astronomical instrument, Theodolite is a cool new multi-function augmented reality app for the iPhone that serves as a compass, GPS, map, zoom camera, and two-axis inclinometer. Theodolite overlays real time information about position, altitude, bearing, and horizontal/vertical inclination on the iPhone’s live camera image, like an electronic viewfinder. 

Iodestone Compass
With lodestone AR Compass it is easy to find out. lodestone puts a detailed compass over your view of the world to help you navigate. lodestone also includes detailed Google Maps to assist in your travels.

Pocket Universe
Pocket Universe is the ideal astronomy program for those keen to learn about the night sky. The unique display is generated dynamically depending on your location and time, and then rendered in 3D for a super fast response - flick the sky and it spins around you.

Stella Artois — Le Bar Guide
Bar reviews and ratings make this app the perfect on-the-go guide for discerning bar goers. Beer connoisseurs around the world can now join Stella Artois’ global quest for perfection in beer experiences, finding and savouring the perfect Stella Artois – poured according to the time honoured pouring ritual and served in the iconic Chalice glass.

In an advertorial medium I'm seeing more push on facial recognition, product displays and "fancy tricks" right now more than genuine thinking. However, there's no doubt that this medium is not only engaging but becoming more relevant as people are expecting more from their treasured brands.

Advertising applications:

Yahoo's "Fancouver" AR

The Lego Viewer

GE's Smart Grid

Nooka's AR Fashion Accessorizing

Posted on February 11, 2010 and filed under Advertising, Interactive, Technology.

Mozilla's Raindrop - The Calm Before The Storm?

Calling all web professionals! Mozilla wants your world-class thinking, for free of course. But seriously Mozilla Labs just released a prototype application that might have some real merit – sorting your digital communications. View the clip below, and while a bit low-tech in the Prezi, Keynote and PowerPoint ridden world, it does take you through the basics of what their attempting to create. As outlined it does make a case for the need to sort and refine all our communications outlets, such as email and Twitter.

Raindrop UX Design and Demo from Mozilla Messaging on Vimeo.

"Get Involved

Mozilla Labs is a virtual lab where people come together online to create, experiment and play with Web innovations for the public benefit. The Raindrop exploration is still in its infancy and just getting started.

All of the source code underlying the Raindrop exploration & prototype is being released as open source software under the the MPL.

There are many ways to join the team and get involved:

We’ll also be using the #raindrop hashtag on twitter.  Our community page has more details about these and other ways to connect.

– Andy Chung, Bryan Clark, Dan Mosedale, David Ascher, Mark Hammond, and James Burke on behalf of the Raindrop development team"