Posts tagged #concepts

Idea Alchemy - Recipes For Success

First and foremost is that today’s youth aren’t as hardwired as I expected to pursue and adapt the latest technology. I was surprised to see that fewer kids than I anticipated were attached to a social channel. Facebook was the primary platform of choice for social communication, and a few students selected personalized channels such as Instagram or Pinterest. Additionally, I was surprised that more kids were not putting their arms around these channels to get a foot in the door for their upcoming career.
Posted on January 16, 2013 and filed under Design, Process, Strategy.

Dream Big Not Matter The Size Of The Client

In my experience with both agency and client I've often heard "well we have a small budget so we can only do this..." Wait, what? Is this a creative meeting or is this a funeral? First, let me tell you what sad little emotional creatures we overly sensitive creative types are. We're a ball of fire that you walked in and pissed on before you told us hello...
Posted on August 22, 2011 and filed under Advertising, Business, Soapbox.