Welcome to a creative mind: I’m Justice Mitchell, a Creative Director and marketing specialist passionate about sharing insights into education, marketing, and design to inspire and empower. Through these articles, I aim to educate, inform, and spark ideas that help others grow their skills and understanding. This blog also serves as my portfolio, showcasing my work and approach. I invite you to connect with me here or through my social media channels. I look forward to actively listening to you and continuing our conversations!

Justice Mitchell 4/12/12 Justice Mitchell 4/12/12

When It's Best To Socially Expand Your Brand

From time to time I look at a client’s audience and realize it is far too broad for just one social channel. This often happens with travel, destinations, trending products and seasonal variances that can attract a broad demographic.

Justice Mitchell 4/2/12 Justice Mitchell 4/2/12

Old-School Selling Addiction Meets No-Sell Social

I just completed a great run of presentations over the past couple weeks. Each successive audience offered up a new challenge or dilemma I didn’t anticipate. I actully LOVE this! As a recovering co-dependent hell-bent on saving the world, I had to resist the urge to rewrite the deck after every event and subsequent comment.

Justice Mitchell 4/2/12 Justice Mitchell 4/2/12

Tales From Performing A Flawless 10 - 90

I talk – a lot. But I hope that you guys also get a lot out of my endless babble about the integrated marketing world. Let me talk to you about the "10 - 90." Part of getting sales if giving away your smarts first to prove your metal. Often it's better help a little and show people what to do as the end payoff is, far more than likely, going to be greater.

Justice Mitchell 3/29/12 Justice Mitchell 3/29/12

Dino Dogan, Triberr & The Future Of The Free World

So Dino, tell me what is "Triberr"? Triberr is a weapon that helps small bloggers effectively compete for attention against large media properties, like Mashable, Huffington Post, NYTimes, etc. It's interesting that you should describe it as a weapon seeing as that's how I've seen it since day one. Berrie Pelsner was kind enough to invite me into the beta fold and I've been a hardcore advocate ever since.

Justice Mitchell 3/19/12 Justice Mitchell 3/19/12

How NOT To Use Your Pinterest Account

Having started all willy-nilly with Pinterest like Joe-Joe the idiot circus boy, I put absolutely no thought into what I was doing while kicking the tires. Now that PT is hotter than Canadian Maple syrup at a swingers party I can tell you what I did wrong.

Justice Mitchell 3/14/12 Justice Mitchell 3/14/12

Where in the World is Justice Mitchell?

I know that I've been bad about posting the past two weeks. I've been buried in a ton of interesting things. Let's recap shall we?

Justice Mitchell 2/29/12 Justice Mitchell 2/29/12

You Want Real Social Business? Done.

I get a lot of questions frequently that seem to pile up. In the "social" aspects of what I do professionally it seems that there are no concrete answers. Everyone answer is vague and tirelessly noncommittal. Instead of trying to chip away at each one, I took a big stab at aggregating as many as I could think of and putting a bow on em'. I know the deck seems needlessly massive but I think there's some great takeaways in there no matter what level you're at.

Justice Mitchell 2/17/12 Justice Mitchell 2/17/12

The Fine Art of Pitching Your Creative

In the life of a professional advertiser, web/mobile designer, integrated marketer or creative director, there are few things more intimidating than preparing and pitching the first round of creative. It’s kind of like being a football coach who is designing plays for a big game – but with a lot more caffeine.