In the life of a professional advertiser, web/mobile designer, integrated marketer or creative director, there are few things more intimidating than preparing and pitching the first round of creative. It’s kind of like being a football coach who is designing plays for a big game – but with a lot more caffeine.

Oct 13
Oct 13 SSDD? I Don't Think So. Using The Tools We Have: Twitter

Justice Mitchell

Advertising, Business, Process

There's a simple truth in this concept, it is in this moment where we (as creatives) need to look again at the tools we have at our disposal. We get all very excited about 'kicking the tires' on new technologies. I know I do as I'm as #FOMO as they come. But the truth is that we have yet begun the process of exploiting the potential uses of what we have as this video makes clear.

Aug 22
Aug 22 Dream Big Not Matter The Size Of The Client

Justice Mitchell

Advertising, Business, Soapbox

In my experience with both agency and client I've often heard "well we have a small budget so we can only do this..." Wait, what? Is this a creative meeting or is this a funeral? First, let me tell you what sad little emotional creatures we overly sensitive creative types are. We're a ball of fire that you walked in and pissed on before you told us hello...

Feb 17
Feb 17 The Fine Art of Pitching Your Creative

Aug 22
Aug 22 Dream Big Not Matter The Size Of The Client

Jun 10
Jun 10 Ordinary 2 Extraordinary: Conceptual Connections

May 5
May 5 What Creative Dreams Are Made Of

Feb 4
Feb 4 The People Advertising: Levi's Case Study

Dec 29
Dec 29 Weapons for Hunting the Elusive Creative Job - v2.0

Oct 19
Oct 19 Kickin' it Rembrandt Style

Oct 6
Oct 6 Drop Dead Creative Resources & Inspiration For The iPhone

May 28
May 28 BIG talent, in small packages.

© 2024 • All rights reserved.• AUTHOR — Justice Mitchell